
One of the biggest cliches in sports journalism is to take one event and employ it to illustrate a greater point about society. But, in this case it is probably valid.
Kevin Hart, a 6′5″ 290lb offensive lineman from Fernley High School in Nevada, held a press conference and a school assembly to announce his intention to play for the University of California. There was only one problem, California had never offered him a scholarship.
In fact, Cal had never recruited him, neither had the University of Oregon, the school he chose to reject. Neither had any of the other schools who were thought to have recruited Kevin, Nevada, Washington and Oklahoma St.
Hart originally claimed that he had been duped by a dubious figure claiming to be a recruiter. However, he proved unable to provide any contact information for the alleged person.
Eventually, Kevin admitted that he had made up the story.
“When I realized that wasn’t going to happen, I made up what I wanted to be reality. I am sorry for disappointing and embarrassing my family, coaches, Fernley High School, the involved universities and reporters covering the story,” Hart told the Associated Press.
Lyon County sheriff’s detectives are still investigating the case to determine if Hart had violated any laws, such as filing a false police report.
There has been a revolution in high school football culture over the past few years.
Many high-school programs are now nationally known, traveling around the country to play. Like college teams, they have jersey sponsors, state of the art facilities, and advertising at stadiums.
It has been glorified in television programs such as “Two-A-Days” and “Friday Night Lights.” ESPN carried 7 hours of continuous live coverage of Signing Day on ESPN2 and ESPNU, with experts analyzing players’ physical attributes and technique. Website information on sites such as rivals.com carry instantaneous updates about every aspect of recruits lives, from physical attributes to performances in their high-school games. Their ratings on these websites have become more important than their SATs.
If the same amount of in-depth analysis was applied to a players’ girlfriend, it would probably land a few people in prison.
The most prominent specimen is super-recruit Terrelle Pryor of Jeanette, Pa. He is 6′6″ 235 lbs and the number one rated high-school quarterback prospect in America. Anyone with a computer can easily access his high-school performances in both football and basketball, as well as up to the minute updates on his decision-making process.
Pryor is currently holding four prominent football programs (as well as multi-million dollar industries), Michigan, Ohio St., Penn St. and Oregon, hostage as they await his final commitment. Every appearance in an Ohio St. sweatshirt or a Michigan hat sparks a Media storm.
ESPN reporters openly speculate on air about who has the most influence among his friends and family and what implications that may have on his decision making.
Pryor is a national celebrity before he has even attended his senior prom.
For Pryor, the celebrity factor probably won’t be an issue. If he can handle the pressure of being a savior at whatever university he attends, a lucrative professional career in either the NFL or NBA most likely awaits.
For Kevin Hart, however, his national celebrity status will cripple any chance of a normal life. If he enrolls at a college, it will be news. If he so much as walks near or tries out for a football team, reporters will be there.
With the ubiquitousness of the Internet, it is a bit late to turn back the tumultuous tide of celebrity for high-school players. Even if the NCAA were to refocus its efforts from sending Mr. Magoo to investigate big-time college football programs and sanctioning players for attending Lakers’ games, they still lack jurisdiction over the large corporations who will benefit financially from the exploitation of these kids.
The tragedy of Kevin Hart may be an isolated incident, but the message for the parents, coaches, and family friends should be poignant. If they do not take steps to protect these players, no one will.